Neighbor name-dropping. Maybe true, maybe not — the reader has no way to verify. Social proof by proximity is a classic door-to-door tactic adapted to SMS.
Cargo-cult Neighbor Proof : following the structure without understanding why each element exists.
How each offense was applied · 3 total
“We just finished a project at 142 Oak St — your neighbor!”
“Your roof looks like it might need attention”
“FREE inspection!”