YourOutreachSUCKS
    Data

    By the Numbers

    Every statistic from the YourOutreachSUCKS archive, documented and citable. Updated as new cases are published. All figures sourced from the case record - nothing extrapolated.

    Last updated April 2026 · 151 cases · youroutreachsucks.com/numbers
    151
    Cases filed
    Jan-Apr 2026
    673
    Total offenses tagged
    Across all 151 cases
    5.4
    Average score
    Out of 10.0
    30
    Offense types in canon
    4 categories
    // Score distribution

    How the scores fall

    Score distribution across all 151 cases. The cluster at the low end reflects the auto-fail ceiling - 10 of 151 cases contain a MERGE-FAIL or AI-WRITING offense, capping their scores at 2.0 regardless of other content.

    0.1
    Lowest score on record
    Case #0057 - THE ESSAY NOBODY ASKED FOR. Email, E-commerce. 8 offenses simultaneously.
    Source: youroutreachsucks.com/audit/0057
    9.5
    Highest score on record
    Case #0139 - THE VERBOSE ONE. SMS, Consulting.
    Source: youroutreachsucks.com/audit/0139
    5.4
    Average score across all cases
    Pulled down by 10 auto-fail cases. Most cold outreach fails before it gets read.
    Source: youroutreachsucks.com/numbers
    Score distribution by case
    0.1
    0.1
    0.1
    0.1
    0.1
    0.1
    0.1
    0.1
    0.4
    1.3
    1.3
    1.6
    1.7
    2
    2.2
    2.4
    2.5
    2.6
    3
    3
    3.3
    3.3
    3.5
    3.6
    3.7
    3.7
    3.8
    3.8
    3.9
    4
    4.1
    4.1
    4.2
    4.2
    4.2
    4.2
    4.3
    4.3
    4.4
    4.5
    4.5
    4.5
    4.5
    4.6
    4.6
    4.6
    4.7
    4.7
    4.8
    4.8
    4.8
    4.9
    4.9
    4.9
    4.9
    4.9
    4.9
    4.9
    5
    5
    5
    5.1
    5.1
    5.2
    5.3
    5.3
    5.4
    5.4
    5.4
    5.4
    5.5
    5.5
    5.5
    5.5
    5.6
    5.6
    5.6
    5.7
    5.7
    5.8
    5.8
    5.8
    5.9
    5.9
    6
    6
    6
    6.1
    6.2
    6.2
    6.3
    6.3
    6.3
    6.3
    6.3
    6.3
    6.4
    6.4
    6.4
    6.5
    6.5
    6.6
    6.6
    6.6
    6.7
    6.7
    6.8
    6.9
    6.9
    6.9
    6.9
    7
    7
    7
    7
    7
    7.1
    7.1
    7.1
    7.2
    7.2
    7.2
    7.3
    7.4
    7.4
    7.5
    7.5
    7.5
    7.6
    7.6
    7.7
    7.7
    7.8
    7.9
    8
    8
    8
    8.1
    8.1
    8.2
    8.3
    8.4
    8.4
    8.5
    8.6
    8.7
    8.9
    9
    9.2
    9.5
    9.5
    F grade (below 4.0)D grade (4.0-4.9)C grade (5.0-5.9)B+ grade (6.0+)
    // Offense frequency

    Most common offense types

    OVER-LENGTH appears more than any other offense type - in 94 of 151 cases.

    OVER-LENGTH
    9494 / 151 cases
    NO-OPT-OUT
    6262 / 151 cases
    CTA-MISSING
    5151 / 151 cases
    VANITY-PROOF
    4949 / 151 cases
    FOMO-BAIT
    3434 / 151 cases
    FAKE-RESEARCH
    3131 / 151 cases
    BUZZWORD-LOAD
    3131 / 151 cases
    PREMATURE-ASK
    3030 / 151 cases
    PAIN-ASSUMPTION
    2727 / 151 cases
    VAGUE-ICP
    2626 / 151 cases
    ROBOT-VOICE
    2323 / 151 cases
    REPLY-ALL-ENERGY
    2121 / 151 cases
    VAGUE-CTA
    2020 / 151 cases
    CTA-OVERLOAD
    1919 / 151 cases
    CLICKBAIT-SUBJECT
    1717 / 151 cases
    DESPERATION-SIGNAL
    1616 / 151 cases
    LOGO-SOUP
    1414 / 151 cases
    FALSE-FAMILIARITY
    1414 / 151 cases
    MECHANICAL-FAILURE
    1414 / 151 cases
    SPAM-TRIGGER
    1212 / 151 cases
    MERGE-FAIL
    55 / 151 cases
    AI-WRITING
    55 / 151 cases
    EMOJI-OVERLOAD
    55 / 151 cases
    HUMBLE-BRAG-PIVOT
    44 / 151 cases
    GENERIC-SUBJECT
    44 / 151 cases
    READING-LEVEL-MISMATCH
    33 / 151 cases
    UNDER-LENGTH
    22 / 151 cases
    ALL-CAPS-SUBJECT
    22 / 151 cases
    WALL-OF-TEXT
    11 / 151 cases
    CHANNEL-DEAF
    11 / 151 cases
    62%
    Of all cases contain OVER-LENGTH
    The most pervasive quality failure in cold outreach. This offense appears in nearly every filed case.
    4.46
    Average offenses per case
    The average filed case contains nearly 4 distinct offense types. Most cold outreach failures are not single mistakes - they are compounding structural failures.
    10
    Auto-fail cases on record
    7% of all filed cases triggered the auto-fail ceiling. No QA ran on any of these sequences before sending.
    67
    Cases scoring B or above
    The bar for a B is not high - almost nothing clears it. A real signal, a named ICP, and one customer outcome with a number.
    // By channel

    Performance by channel

    Email has the lowest average score of any channel. LinkedIn InMail has the highest offense-per-case rate. SMS has the smallest sample size.

    ChannelCasesAvg scoreWorstBestAvg offenses
    LinkedIn InMail485.10.18.54.5
    Cold Email674.90.19.25.2
    SMS366.82.49.53.1
    Citable facts

    Stats you can quote

    Every figure below is sourced from the YourOutreachSUCKS case archive. Click any row to copy the citation-ready version.