YourOutreachSUCKS
    ← Taxonomy
    Offense type

    AI-WRITING

    AUTO-FAILTone·Score capped at 2.0
    5
    filed cases
    In archive
    5 / 151 cases
    In ref. set
    8% (25/250)
    Score impact
    Cap 2.0 / 10

    AI-WRITING is a term coined by YourOutreachSUCKS to describe obvious AI-generated copy: overuse of 'leverage,' 'streamline,' 'I hope this finds you well,' em-dashes, and unnaturally perfect structure. As AI scaled outreach volume, reply rates fell −28% proportionally [Salesloft 2024]. More messages, fewer conversations. It has been identified in 5 of 151 cases filed in the YourOutreachSUCKS archive and is classified as a critical-severity offense, the most severe classification, triggering an automatic score cap at 2.0/10.

    // Example

    "I wanted to reach out because I believe there's a tremendous opportunity to leverage our cutting-edge platform..."

    Why it fails: This reads like it was generated by AI in under 4 seconds. Because it was. Buyers have developed pattern recognition for AI-generated copy, 61.4% can identify it on first read. The moment they do, trust is gone.
    61.4%
    Of buyers can identify AI-generated cold email on first read, triggering immediate deletion
    EmailTooltester Consumer Survey 2024
    // How to fix it

    Write one sentence that could only be true of this person. If the tool wrote it, it's AI-writing. If you wrote it, it might not be.

    // 5 cases on file
    Co-occurrence (ref. set)

    When AI-WRITING appears, these offenses also appear in the same message:

    WALL-OF-TEXT
    38%
    PREMATURE-ASK
    33%
    FAKE-RESEARCH
    29%
    FOMO-BAIT
    25%
    Severity
    AUTO-FAIL

    Score is capped at 2.0/10 regardless of all other message quality. The offense is structural and cannot be compensated for.

    All offenses
    FAKE-RESEARCH31MERGE-FAIL5PREMATURE-ASK30VAGUE-ICP26PAIN-ASSUMPTION27BUZZWORD-LOAD31FOMO-BAIT34HUMBLE-BRAG-PIVOT4WALL-OF-TEXT1REPLY-ALL-ENERGY21AI-WRITING5OVER-LENGTH94UNDER-LENGTH2READING-LEVEL-MISMATCH3CLICKBAIT-SUBJECT17GENERIC-SUBJECT4ALL-CAPS-SUBJECT2CTA-OVERLOAD19CTA-MISSING51VAGUE-CTA20VANITY-PROOF49LOGO-SOUP14DESPERATION-SIGNAL16FALSE-FAMILIARITY14ROBOT-VOICE23CHANNEL-DEAF1MECHANICAL-FAILURE14EMOJI-OVERLOAD5SPAM-TRIGGER12NO-OPT-OUT62