Hi there! I hope this message finds you well. I wanted to reach out because I'm the founder of TalentSync, an AI-powered…
WALL-OF-TEXT is a term coined by YourOutreachSUCKS to describe no paragraph breaks, no scannable structure. Assumes the reader has already decided to read. Emails between 50-125 words achieve optimal reply rates; messages over 200 words see a −50% decline [Lavender 2024]. It has been identified in 1 of 151 cases filed in the YourOutreachSUCKS archive.
"Hi there! I hope this message finds you well. I wanted to reach out because I've been following your company for some time now and I believe there is a significant opportunity..."
Three sentences max before a line break. Subject line does one job. First sentence does one job. Everything else is optional.
When WALL-OF-TEXT appears, these offenses also appear in the same message:
Deducts 1.1 points. Style or polish issue that compounds other problems.